Presenters: Janice (Ginny) Redish, Whitney Quesenbery
Usable content lets users:
[1] Find what they need.
People find what they need when
. links use words they know
. content on information pages is in small pieces with good headings
[2] Understand what they find
People understand information when the content speaks directly to them with
. personal pronouns
. action verbs
. active voice
. words they know