Power of the iMIS Product Catalog

I visited a customer last week and met with the new CEO and some of the managers. They had been using iMIS for about 5 years and were stuck, unsure of what they had and where they should be going. Although they were on the latest version (10.6), different departments had gone ahead and setup their own fields and codes, and some departments - like events - who needed something desperately, didn't even know they had the module in iMIS to run all of their events and training.

To many of you, this is a typical scenario, usually in organisations that have had a turnover of staff, and each new person had been trained by the person before (a bit like 'chinese whispers'). Any idea on the initial investment is gone, along with the reason the system was purchased in the first place.

During the meeting, the CEO pulled out the iMIS Product Catalog, which one of his staff had recently picked up at a customer seminar. They had gone through this book, ticked off the modules they thought they had, and circled the modules they would like to consider using. They had a plan - a very basic plan - of the future.

This is not the first time I have been to customer meeting where the iMIS Product Catalog has been brought out, and pens raised to tick and cross the modules.

This is the power of the iMIS Product Catalog. I think sometimes we forget how important the simple tools really are. When did you last have a good read - cover to cover - of the iMIS Product Catalog?

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When did I last read the Product Catalog?

Last week, my friend, before having a client meeting, just like you. Right on track as usual, Paul.

 This is a very common tactic I use in all demos to get other departments intersted in iMIS. Not just to functionally get them using iMIS, but to include these other departments in the decision making (ie. Budget!) process.

  • Marketing/Communications/Direct Marketing
  • Trade Show
  • Major Gifts
  • Executive Administration

All of these departments have deep pockets that can help to drive decisions. Every department I just named can use the following:

  • Informz
  • Analytics
  • Marketing Suite
  • Process Manager
  • Boxwood etc.

Great idea Paul!